This post was co-authored with Professor John Vervaeke 1. Thinking, Fast and Slow is one of the great books written on cognition and decision making. In a clear and accessible fashion, it made popular ...

Lawyers strive for fairness and justice in every case they handle. However, the behavioral science research shows that human reasoning in legal contexts is inherently flawed and vulnerable to both ...

There is a disconnect between what we think happens when we make a decision and what actually happens in the brain during ...

Savvy marketers are turning to cognitive sciences to better understand how the brain works and then leveraging that knowledge to forge conscious and subconscious connections with consumers. This ...

Despite growing awareness of the role of nutrition in health and cognitive function, the intricate neural mechanisms linking sensory signals and dietary ...

Let’s rewind and think about when companies across the globe were drowning in large amounts of paperwork. This may hit home for many people. I, too, struggled with the overwhelming data in my data ...

It can help alleviate anxiety and depression symptoms ...