USC sports made headlines by naming a director of AI. Will more programs follow suit?

The rising costs of participating in organized youth sports is making these activities unaffordable for many families, essentially barring kids and teens from important opportunities to improve their ...

More than 400 college sports programs have reportedly been cut since 2024. TCU athletic director Mike Buddie says the Horned Frogs remain committed to supporting Olympic sports.

Over the past three months, a growing number of universities have added or dropped entire sports programs on the eve of dramatic changes coming to college athletics under the $2.8 billion NCAA ...

With major college sports programs collectively generating billions in revenue each year, private investors are looking to get a piece of the action. It's a question CNBC set out to answer after ...

It happens for only seven weeks of the summer, but the results are often lifelong: A cohort of students comes to campus to complete the Business of Sports (BOS) Program, an experience that regularly ...